I created a Value Map for the Cambridge Center for Families(CCFF). This is a service that was pretty helpful when my son was born and my wife and I felt pretty lost. They are the first organization that I think of when I think of a government sponsored program that has directly benefited me. As much as I appreciate their work, I feel that they could do even more. The other side of this is a customer profile. For me I think that CCFF has a pretty good alignment with what we needed, but that they could expand their services to more pain points for new parents. The value map framework can be found here.